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• Responsible for maintaining the brand voice and visual system across various platforms including web, email, social media, paid ads, packaging, and retail.
• Develop and execute campaign concepts for product launches, seasonal promotions, and ongoing performance marketing efforts.
• Manage the brand system components, templates, tokens, motion, photography direction, and guidelines to facilitate seamless operations within the organization.
• Implement AI-powered workflows to streamline processes and increase productivity while maintaining quality standards.
• Collaborate closely with product design, growth, lifecycle, and creative production teams.
• Must be able to design with empathy, focusing on the emotional impact of the design on the end-user.
• Proficient in utilizing AI tools such as Figma MCP, Claude, and other automation technologies.
• Excellent team player with strong collaboration skills, able to work closely with marketing stakeholders to achieve common goals.
• Skilled in crafting design experiences on digital platforms with a high attention to detail and craftsmanship.
• Ability to think creatively, provide solutions, and make recommendations in ambiguous situations.
• Portfolio showcasing brand and campaign work with a clear emotional narrative.
• Experience in developing and evolving design systems with a modern and premium aesthetic.
• Familiarity with AI experimentation, photography art direction, Github, and UX design.
• Health & Wellness benefits including multiple medical plan options, dental, vision, life, and disability coverage, mental health support, and fitness incentives.
• Financial benefits such as a competitive 401(k) plan, employee stock purchase program, and potential equity grants.
• Work-Life Balance perks like flexible PTO, paid parental leave, and remote/hybrid work options.
