Creative Director

📋 Description

• Take ownership of BiOptimizers’ brand identity across various channels, such as digital, packaging, campaigns, retail, and experiential

• Establish a solid visual and conceptual foundation that aligns with the brand strategy and supports global growth

• Transform scientific insights and product narratives into compelling consumer-focused creative storytelling

• Lead the creative development process for seasonal campaigns, new product launches, and ongoing marketing initiatives

• Ensure a consistent visual narrative across paid, owned, and earned channels, including Meta, Amazon, DTC, influencers, and email

• Collaborate with performance and content teams to create visually distinctive and results-oriented assets

• Develop and expand design systems, brand guidelines, and production toolkits for internal and external teams

• Streamline creative processes to enhance efficiency, accuracy, and executional excellence

• Uphold high-quality standards for all design deliverables to maintain the premium positioning of the brand

• Lead, motivate, and cultivate a high-performing team of in-house and contract designers

• Offer mentorship, clear feedback, and creative direction to enhance team performance

• Collaborate closely with stakeholders in Product, Growth, Content, and Science to align on shared brand and business objectives

⛳️ Requirements

• Minimum of 8 years of experience in creative and design, with at least 3 years in a leadership role overseeing multi-channel brand identity

• Experience in building design systems and brand platforms for a premium consumer brand, preferably in wellness, lifestyle, or CPG

• Strong portfolio showcasing excellence in campaigns, packaging, digital, and brand identity systems

• Proficiency in Adobe Creative Suite, Jira, and familiarity with motion design and AI-supported workflows

• Strategic, proactive, and solutions-oriented mindset with a deep understanding of consumer behavior and performance marketing

• Excellent communication skills, collaborative approach, and strong leadership presence

• Passion for health, wellness, innovation, and empowering individuals to achieve their full potential

🏝️ Benefits

• Flexible work arrangements