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Fluent, Inc

Senior Product Manager - AdTech, Platform, UX

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Fluent, Inc

📋 Description

• Lead the strategy, requirements, and launch of the next generation of our AdTech backend and front-end capabilities.

• Develop a comprehensive product roadmap for internal Publisher, Advertiser, and Marketplace interfaces to drive business management.

• Conduct interviews and gather insights from stakeholders to identify key pain points and incorporate them into the roadmap.

• Collaborate with our CTO, CPO, and VP of Engineering to enhance coding efficiency and reduce defects using AI technologies like Claude, Co-pilots, Cursor, Replit, etc.

• Establish and manage the product intake process to align stakeholders' input with their challenges.

• Define success metrics based on both quantitative and qualitative data.

• Support commercial teams by delivering clear communication on execution plans, releases, and conducting training sessions.


⛳️ Requirements

• Minimum 5 years of Product Management experience, with a strong background in front-end UX Design.

• Proven track record in developing product strategies and roadmaps within the AdTech industry (publisher placements and advertiser campaign management).

• Experience and willingness to implement AI-driven solutions for increased productivity across all functions (PMs & Engineering).

• Ability to collaborate with internal platform & front-end engineers, data engineers, data scientists, and operational teams to execute the roadmap.

• At least 2 years of relevant experience in digital advertising or related fields.

• Familiarity with performance marketing metrics such as CTR, CPC, CPA, ROAS, etc.

• Understanding of Agentic AI and the necessary platform functionality to support both Human and Autonomous Agent users.


🏝️ Benefits

• Fully stocked kitchen

• Catered lunch

• Activity-filled events

• Competitive compensation

• Ample career and professional growth opportunities

• New Headquarters with an open floor plan to encourage collaboration

• Health, dental, and vision insurance

• Pre-tax savings plans and transit/parking programs

• 401K with competitive employer match

• Volunteer and philanthropic activities throughout the year

• Educational and social events

Fluent, Inc
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