Digital Designer - Klaviyo Experience

📋 Description

• Create visually appealing email assets using HTML that are customized for Klaviyo

• Develop and oversee automated email sequences, ensuring they are mobile-friendly and personalized dynamically

• Produce HTML/CSS code for the designed assets

• Perform A/B testing on visual and messaging components to enhance open rates, click-through rates, and conversions

• Analyze campaign performance metrics and adapt designs based on insights gained

• Uphold a contemporary design system with a focus on clean layouts, vibrant color schemes, and brand coherence

• Design landing pages, promotional visuals, and web banners in alignment with marketing objectives

• Work closely with marketing and product teams to create cohesive campaigns across various platforms

• Ensure consistency with brand guidelines in all digital and print design materials

⛳️ Requirements

• Demonstrated expertise in Klaviyo, including custom flows, segmentation, and campaign construction

• Proficiency in HTML/CSS for emails, emphasizing responsiveness and compatibility across platforms

• Advanced skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and other modern design tools

• Portfolio demonstrating email designs, landing pages, and digital marketing materials with a contemporary aesthetic and attention to detail in color, typography, and layout

• Knowledge of email marketing UX/UI, customer engagement strategies, and best practices for email compliance

• Ability to analyze email performance data and use insights to enhance visual content

• Strong communication skills and a collaborative mindset when working with different teams

• Availability to work from 7 AM to 4 PM Pacific Time zone

• Reliable internet connection and a private remote workspace

🏝️ Benefits

• Equal opportunities for employment

• Adherence to Ban the Box laws

• Prioritization of privacy and data security