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• Forbes Advisor is looking for a Paid Social Graphic Designer to create high-performing static ads that drive measurable ROI in paid social campaigns.
• You will work in Health, Insurance, and Financial Services verticals, collaborating with the Creative Strategy Lead and media buying team to produce engaging designs for Facebook, Instagram, and TikTok.
• Utilize AI design tools, stock imagery, and custom elements to quickly develop and optimize ads that stand out and drive conversions.
• This role is crucial for maximizing advertising spend efficiency and scaling successful creative across different brands and offers.
• Design and optimize static ads for click-through and conversion across various verticals.
• Translate creative briefs into compelling ad concepts ready for launch.
• Use AI-powered design tools and stock assets to speed up production.
• Stay updated on platform trends and competitor ads to generate new creative ideas.
• Ensure designs adhere to brand guidelines and best practices for social media ads.
• Adapt and optimize designs for different aspect ratios and placements.
• Analyze performance data to run creative tests and improve designs.
• Collaborate with teams to ensure timely delivery of ad assets.
• Maintain flexibility in working hours to accommodate global time zones.
• Proven experience as a graphic designer in paid advertising, preferably in performance marketing, ecommerce, affiliate, or lead generation.
• Portfolio demonstrating successful paid social static ads for Facebook and/or TikTok.
• Strong understanding of paid social advertising principles and static ad engagement strategies.
• Experience with AI tools for creative production.
• Ability to adapt style to different brand voices and identities.
• Proficiency in design tools like Adobe Photoshop, Illustrator, Canva, or Figma.
• Attention to detail in work that meets brand standards consistently.
• Familiarity with project management tools like Trello or Airtable is a bonus.
• Excellent communication skills and ability to collaborate cross-functionally.
• Strong time management skills to deliver creative on time in a fast-paced environment.
• Competitive salary
• Medical, dental, and vision coverage
• 35 Days of PTO (Including Bank Holidays)
• Day off the 3rd Friday of every month
• Disability coverage
• Employee assistance program
• Paid parental leave program
