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Intelligent Demand

Associate Creative Director - Content Strategy

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Intelligent Demand

đź“‹ Description

• The role of Associate Creative Director (ACD) involves spearheading the creation and execution of B2B content, messaging, and brand strategies for our clients. This includes conducting in-depth research on target audiences and market trends.

• Collaborate closely with clients, account managers, and fellow creative team members to ensure that all communication aligns seamlessly with our clients’ business goals and vision.

• Lead the development and implementation of comprehensive content, messaging, and brand strategies for our clients, focusing on large-scale, integrated B2B strategies tailored for enterprise level clients.

• Generate innovative creative concepts, messaging, and copy that effectively convey our clients’ unique value proposition and key differentiators to target audiences.

• Conduct thorough audience research to craft buyer personas, understand target audience preferences, and shape content and messaging strategies accordingly.

• Perform market research to pinpoint market trends, evaluate the competitive landscape, and guide product positioning and messaging strategies.

• Establish and uphold a cohesive and consistent brand identity across all marketing channels.

• Analyze content performance metrics and leverage data to optimize strategies and tactics effectively.

• Stay updated on industry trends and best practices in content marketing, messaging, branding, audience research, and market research.

• Oversee project outcomes to meet financial and deadline expectations and monitor progress on all content and copy projects within the team.


⛳️ Requirements

• Showcase a robust portfolio demonstrating revenue growth for enterprise level B2B clients through diverse campaigns, strategies, and executions.

• Possess essential B2B experience.

• Demonstrate several years of expertise in leading strategic messaging, content strategy, content planning, audience and market research, and strategic brand development within B2B industries alongside multiple enterprise level companies.

• Previous experience in similar tasks, preferably within an agency environment, is highly advantageous.

• Prove a track record of establishing and maintaining a strong brand identity across all marketing channels.

• Demonstrate expertise in audience and market research to shape content and messaging strategies.

• Possess strong analytical skills and the capability to utilize data for making well-informed decisions.

• Exhibit effective leadership and collaboration abilities with cross-functional teams.


🏝️ Benefits

• Competitive salary package

• Health and wellness benefits

• Opportunities for professional growth and development

Intelligent Demand
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