Brand & Web Designer

📋 Description

• Take ownership of and enhance the Burai brand identity system, ensuring consistent and high-quality visuals across various platforms (digital, print, motion, web)

• Develop, update, and enforce brand guidelines, typography, color schemes, iconography, and visual tone

• Create impactful marketing and sales materials such as advertising content, pitch presentations, case studies, and event materials

• Lead the design of Burai's website using Webflow, focusing on exceptional performance in Core Web Vitals, SEO, CRO, and geo-targeting (GEO)

• Transform marketing objectives into user-friendly, conversion-optimized landing pages and microsites

• Collaborate closely with content and demand generation teams to create and test engaging web experiences that drive audience interaction and revenue growth

• Develop and maintain the design system for web UI elements, layouts, and animations

• Generate creative assets for campaigns, social media, paid advertisements, and digital narratives

• Ensure that visual storytelling aligns with Burai's mission to humanize AI automation

• Manage external design partners or agencies as necessary, ensuring brand consistency and quality

⛳️ Requirements

• Minimum of 5 years of professional experience in brand design, web design, and graphic design (preferably in B2B SaaS or tech industry)

• Demonstrated expertise in developing and maintaining scalable brand systems

• Proficiency in Figma, Adobe Creative Suite, and Webflow

• Strong understanding of B2B SaaS demand generation, conversion rate optimization (CRO), and the impact of design on performance

• Familiarity with SEO principles, Core Web Vitals, and best practices for site optimization

• Excellent typography, layout, and composition skills with a sharp attention to detail and hierarchy

• Outstanding communication and collaboration abilities with design, marketing, and product teams

🏝️ Benefits

• Competitive compensation

• Benefits

• Growth opportunities